It seems Sony can do no wrong when it comes to adverts. Following on from the Sony Bravia adverts where Sony have tried to own colour, they are doing the same with music to advertise their walkman. It is another awe inspiring advert which makes viewers instantly engage with it. One of the reasons I think the Sony adverts are so successful is the sheer scale of them. It will be interesting to see how Sony develop these music adverts, having seen how they have developed the bravia colour ads.
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