This advert is visually stunning. It is instantly engaging. The art direction and music create drama and energy. The different routines performed by the gymnasts represent different aspects of the car. The music features sounds of the car which relate to the gymnasts routines. I think it is really clever how they have managed to highlight the selling points of the car (it's features) without actually showing the car until the very end. A very well executed ad, further enhancing Audi's high quality image.
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